Good afternoon!
With the success of the Paranormal Romance October Takeover event (we’re on our 11th day of the 30 day promo and we’re at over 8,300 entries, 417 of which are newsletter sign ups), we decided to open up another promo for adult urban fantasy authors. Urban Fantasy Unveiled will be run the same way as the PNR Oct Takeover (a month long Rafflecopter giveaway – all entrants receive a copy of the Urban Fantasy Unveiled Sampler). The giveaway features one mandatory entry point, to sign up for a newsletter master list, and that unlocks all the extra entries (sharing the giveaway on FB, sharing the giveaway on Twitter, following Twitter accounts, visiting Facebook fan pages, etc.). All Sampler Authors and Sponsor Authors will be given a copy of the master list at the end of the giveaway (this is, of course, disclosed to the giveaway entrants).
Registration for Sampler and Sponsor authors includes a free 2-day listing for a free or discounted urban fantasy or paranormal ebook in Paranormal And Urban Fantasy Bargains and a free Pure Textuality PR social media blitz for any one book or series.
All of the booking details are below (they are also available as a Google Doc by clicking here – this document has a clickable table of contents for easy navigation). Registration and fee payment deadline is October 21, 2016. Please do not hesitate to let me know should you have any questions.
SIGN UP & PAYMENT DEADLINE:
OCTOBER 21, 2016
SIGN UP LINK:
https://goo.gl/xY2dwE
If you have any questions which are not addressed here or in the Details & Terms Google Doc, please email jena@puretextualitypr.com.
WHAT IS URBAN FANTASY UNVEILED?
Promo Dates: November, 1 – 30, 2016
SIGN UP & PAYMENT DEADLINE: October 21, 2016
First and foremost, I want to clarify that this is not a blog tour. In the simplest terms, this promotion will be two separate components running side-by-side: a Rafflecopter giveaway and distribution of the Urban Fantasy Unveiled Sampler. Additional marketing measures (i.e. HeadTalker campaigns and Facebook ads) will be used to boost the promotion. The UFU Sampler will require very little interaction from the participating authors. See the Participation Requirements section for details on what is required.
The promo is being called Urban Fantasy Unveiled, and all posts will include the hashtags #UFUNov and/or #UrbanFantasyUnveiled for tracking purposes.
The Rafflecopter giveaway will end at 11/30/2016 @ 11:59pm EST. The Giveaway winners will be chosen on December 1st. The giveaway will be open to US and Canada shipping addresses only. The mandatory entry point for the giveaway is to sign up for a newsletter master list which will be distributed to all Urban Fantasy Unveiled sampler and sponsor authors.
The goal of #UFUNov is cross-promotion of audiences, and Sponsor Authors are guaranteed newsletter signups.
SPONSORSHIPS & FEES
There are three opportunities for authors to buy into this promo: sampler authors ($200), sponsor authors ($100), and featured authors ($10). Sampler Author and Sponsor Author registrations both include a free 2-day listing for a free or discount book (<$2.99) in Paranormal And Urban Fantasy Bargains, and a free Pure Textuality PR social media blitz for any one title or series.
** RETURN ON INVESTMENT **
This is a new kind of promo we are running at Pure Textuality PR, so the data we have to provide is real-time based on the promo currently running. The Paranormal Romance October Takeover was our first attempt and it’s been a smashing success thus far.
The PNR Oct Takeover giveaway runs from October 1-31, 2016.
As of October 11, 2016*, the PNR October Takeover giveaway has resulted more than 8,300 entries, 417* of which are newsletter signups.
*This figure is updated on the Google Doc daily throughout the promo for real-time results.
SPONSOR COMPANIES
#UFUNov is being organized and promoted by Pure Textuality PR & Paranormal And Urban Fantasy Bargains.
Pure Textuality PR offers author services at affordable prices. They provide everything from PR and PA services to premade covers. Visit their website at http://book-mojo.com for more information on all the services they offer!
Paranormal And Urban Fantasy Bargains is the book blast service for PNR & UF lovers everywhere. They provide daily listings of free or discounted books in the urban fantasy and paranormal romance genre. Authors! Looking for an affordable place to list your UF/PNR bargain??? Look no further! Visit their website at http://paranormalandurbanfantasybargains.com for more information.
SAMPLER AUTHORS
Fee to buy an author sampler spot is $200
Fees are non-refundable, no exceptions. As the fees are being used for purchasing prizes and paying for additional advertising, they’re going to be spent almost as quick as they are paid. Sampler Author registration includes a free 2-day listing for a free or discount book (<$2.99) in Paranormal And Urban Fantasy Bargains, and a free Pure Textuality PR social media blitz for any one title or series.
Authors meeting the Sponsorship Requirements have the option of buying a sampler spot.
WHAT’S IN IT FOR YOU?
The Benefits of Being a Sampler Author
In addition to having their sample(s) featured in the sampler with buy links to continue reading, Sampler Authors will be added to the newsletter master list agreement in the Rafflecopter widget and will receive a copy of the final master list to add to their newsletter database. As signing up for this master list is mandatory to enter the giveaway, newsletter signups are guaranteed*. Sampler Authors will have additional entry options on the Rafflecopter widget – one for their Facebook fanpage and one for their Twitter account.
*The mandatory giveaway entry point is to subscribe to a newsletter master list which will be distributed to the sampler & sponsor authors. This is fully disclosed to the giveaway entrant and is completely on the up-and-up.
The UFU Sampler features sample chapters from a number of urban fantasy authors. This sampler will be emailed to every giveaway entrant. For more information on how you can be involved in the UFU Spotlight section of the sampler, please see our sponsor authors section.
SPONSOR AUTHORS
Fee to buy an author sponsorship is $100
Fees are non-refundable, no exceptions. As the fees are being used for purchasing prizes and paying for additional advertising, they’re going to be spent almost as quick as they are paid. Sponsor Author registration includes a free 2-day listing for a free or discount book (<$2.99) in Paranormal And Urban Fantasy Bargains, and a free Pure Textuality PR social media blitz for any one title or series.
Authors meeting the Sponsorship Requirements have the option of buying a sponsorship.
WHAT’S IN IT FOR YOU?
The Benefits of Being a Sponsor
Sponsor Authors will be added to the newsletter master list agreement in the Rafflecopter widget and will receive a copy of the final master list to add to their newsletter database. As signing up for this master list is mandatory to enter the giveaway, newsletter signups are guaranteed*. Sponsor Authors will have additional entry options on the Rafflecopter widget – one for their Facebook fanpage and one for their Twitter account.
Sponsor Authors will also have a UF Spotlight section in the sampler. The UF Spotlight section is at the back of the sampler, and spotlights will consist of the author’s press bio, social media links, and links to their books on Amazon (with cover images; PNR titles ONLY).
*The mandatory giveaway entry point is to subscribe to a newsletter master list which will be distributed to the sponsor authors. This is fully disclosed to the giveaway entrant and is completely on the up-and-up.
FEATURED AUTHORS
Fee to buy a featured author spot is $10
Fees are non-refundable, no exceptions. As the fees are being used for purchasing prizes and paying for additional advertising, they’re going to be spent almost as quick as they are paid.
WHAT’S IN IT FOR YOU?
The Benefits of Being a Featured Author
This more affordable option doesn’t come with all of the bells and whistles the Sampler Authors and Sponsor Authors do, but it’s an affordable way to get your Facebook fan page and Twitter account added to the Rafflecopter giveaway.
SAMPLER AUTHORS & BOOKS SAMPLED
D.N. Leo – Negotiate Death: White Curse (Spectrum of Lies #1)
Amber Lynn Natusch – Caged (Caged #1); Live Wire (Blue-Eyed Bomb #1); CFrom the Ashes (For of Nature #1)
J.M. Gregoire – The Devil You Know (Demon Legacy #1)
Felicia Starr – Taken (Breaking the Darkness #1)
SAMPLER, SPONSOR, & FEATURED AUTHOR REQUIREMENTS
All Sampler Authors, Sponsor Authors, and Featured Authors must be published in the adult urban fantasy genre. A paranormal romance or romance storyline is not required.
All participating authors must agree to preschedule posts (provided to you pre-typed) on their Facebook fanpage on November the 1st, 6th, 11th, 16th, 21st, 26th, and 30th. Boosting the post is not a requirement, but those who want to are welcome.
All participating authors must agree to support the all of the promo HeadTalker campaigns with their Twitter accounts (THIS COSTS NOTHING). This ensures that all participating authors are sharing the giveaway link and it’s all automated. Once you support the campaign, you don’t have to do anything else. Of course, additional sharing is welcomed and encouraged..
All Sampler Authors must have their samples email to jena@puretextualitypr.com by October 21, 2016.
THE RAFFLECOPTER GIVEAWAY
The giveaway will be administered by Pure Textuality PR via Rafflecopter.
There will be LOTS of possible entry points, but the mandatory entry point will be to sign up for a newsletter master mailing list. At the end of the promo, the Sampler Authors and the Sponsor Authors (and Pure Textuality PR and PUFB) will all be provided with a copy of the list to add to their own mailing list.
The Rafflecopter itself will actually be self-promoting as well. Once the giveaway entrant signs up for the newsletter, this unlocks a big list of extra entry points, and right at the top of the list is to share the giveaway on Facebook and share the giveaway on Twitter. This was done purposely so the giveaway will help promote itself.
The giveaway will be featured on all PTPR and PUFB correspondence for the month of November, including all newsletters.
Every morning, new entrants on the giveaway will be emailed a confirmation of their mailing list sign up, and attached will be a PDF copy of the Urban Fantasy Unveiled Sampler.
CURRENT PRIZE LIST
Authors are allowed to donate prizes toward the giveaway. However, ebook prizes are not permitted. One of the goals of this sampler and giveaway is to drive ebook sales. If giveaway entrants are waiting to see if they won a copy, they’re not going to bother buying any.
If you would like to donate a prize(s) to the giveaway, please email jena@puretextualitypr.com with the details.
Current Prize List:
- Black Kindle Fire
- Blue Kindle Fire
- Magenta Kindle Fire
- Orange Kindle Fire
- $10 Amazon Gift Card (5 winners)
- 3-Month Kindle Unlimited Subscription (or $30 Amazon Gift Card; 3 Winners)
Additional prizes will be added to the prize list depending upon how much extra money is raised from registration fees.
IMPORTANT PROMO DATES
HeadTalker Campaigns
– Download Link for Sampler (Campaign Date – November 1st)
– Pure Textuality PR Author Services (Campaign Date – November 1st)
– Paranormal And Urban Fantasy Bargains (Campaign Date – November 1st)
– Giveaway Link & Free Ebook Sampler (Campaign Date – November 7th)
– Giveaway Link & Free Ebook Sampler (Campaign Date – November 14th)
– Download Link for Sampler (Campaign Date – November 15th)
– Giveaway Link & Free Ebook Sampler (Campaign Date – November 21st)
– Giveaway Link & Free Ebook Sampler (Campaign Date – November 28th)
– Download Link for Sampler (Campaign Date – November 30th)
Facebook Boosted Posts
– Download Link for Sampler (Date – November 1st)
– Giveaway Link & Free Ebook Sampler (Date – November 1st)
– Giveaway Link & Free Ebook Sampler (Date – November 7th)
– Giveaway Link & Free Ebook Sampler (Date – November 14th)
– Download Link for Sampler (Date – November 15th)
– Giveaway Link & Free Ebook Sampler (Date – November 21st)
– Giveaway Link & Free Ebook Sampler (Date – November 28th)
– Download Link for Sampler (Date – November 30th)
***Additional Paid Advertising To Be Determined***
What we can do for paid advertising will depend upon the available budget from Sampler Author, Sponsor Author, and Feature Author registrations.
FACEBOOK PROMO GROUPS
Every day of the promo, the giveaway will be shared in 20 Facebook promo groups by both Heather and Jena of Pure Textuality PR (total of 40 groups per day).
SIGN UP & PAYMENT DEADLINE:
OCTOBER 21, 2016
SIGN UP LINK:
https://goo.gl/xY2dwE
If you have any questions which are not addressed here or in the Details & Terms Google Doc, please email jena@puretextualitypr.com.
